1. What was the moment, life event or inspiration behind starting your brand?

As children, we watched our grandmas brew bitter herbal teas, guided by a deep-rooted tradition to nurture happy, healthy families. Our families and ancestors have taken these superfoods for centuries. Yet, as adults, we found this practice intimidating and inaccessible. That’s why Reprise Health is on a mission to make traditional Eastern Herbal remedies accessible to the modern world - so that generations to come can benefit from this wisdom.

2. How has your AAPI heritage and culture shaped and informed your brand?

Reprise is both a wellness brand and a cultural brand. As we build Reprise, we are forever conscious about the heritage and traditional practices that go into our formulations, production, and brand. We want Reprise to represent Asian excellence - our products should make you physically feel better, but the brand should give all Asian Americans a sense of cultural pride.

3. Is there a specific TCM ingredient (or practice) that you use in your products that you are most excited about right now, and why?

Kai and I represent a typical Reprise customer, we're not acupuncturists nor herbalists. We're just busy people in 2025 that care about our health. We're both big fans of reishi mushroom; after speaking with our medical team and seeing the studies, reishi is truly a magical mushroom. And it tastes so much better in a gummy.

4. How do you hope to change the way people approach daily wellness?

Be careful of fads. One of our medical advisors said this to me in the early days of Reprise. He said that most people, when they want to be healthier, they think about what they can add to their routine. He says we should often consider subtraction first. What are habits that can be removed from our routines... and we are healthier as a result. The problem with fads is that we often stack one fad on top of another  - adding more and more - and it's impossible to keep up.